TacticScaleWhat Hayward Does & How It Makes Money (HAYW)
Updated October 2026 · reflects Hayward's latest reported financials
Maker of swimming pool equipment and pool automation systems. Hayward designs, manufactures and sells pool equipment and automation systems.
How Hayward makes money
Hayward designs, manufactures and sells pool equipment and automation systems. It sells them through specialty distributors, retailers, pool builders and buying groups.
What Hayward does
Hayward Holdings, founded in 1925 and headquartered in Charlotte, North Carolina, designs, manufactures and markets pool equipment and the automation systems that run it. Its products include pumps, filters, robotic, suction and pressure cleaners, sanitizers and salt chlorine generators, gas heaters and heat pumps, safety equipment, water features, in-floor cleaning systems, and LED pool and landscape lighting. The company sells mainly through specialty distributors, retailers, pool builders and buying groups in North America, Europe and international markets. Its broad product range covers most of the equipment a pool needs to circulate, clean, heat, sanitize and light its water.
Products & services
- Pool pumps and filters
- Robotic, suction and pressure pool cleaners
- Salt chlorine generators and water sanitizers
- Gas heaters and heat pumps
- LED pool and landscape lighting
- Pool automation and in-floor cleaning systems
What is Hayward worth?
On an owner-earnings DCF, Hayward's most-likely value is about $22 versus a recent price near $11 (93% below fair value). But TacticScale only calls a stock undervalued when the price sits below its conservative no-growth floor (~$11) with a margin of safety — so the honest verdict here is “Fairly priced — no edge.” Fair value earns its keep only at the extremes, not in the wide middle.
Price sits in the normal range — fair value isn't actionable here; it earns its keep only when price drops below the no-growth floor, or runs to roughly double the optimistic case.
Analysis, not advice. Fair value is a margin-of-safety estimate from a deterministic owner-earnings DCF, not a price target or recommendation. See the full breakdown →
Related companies
Pentair (PNR) · Pool (POOL) · Hawkins (HWKN) · Hubbell (HUBB) · Watts Water Technologies (WTS)