What does Kingsoft do?

Kingsoft makes software in two areas: office productivity and entertainment. Its best-known product is WPS Office, a word processing, spreadsheet and presentation suite, along with WPS 365 and the AI assistant WPS AI. It also develops and runs PC and mobile games, mainly for users in mainland China.

What is Kingsoft's fair value?

On an owner-earnings DCF, Kingsoft's most-likely fair value is about HK$34, versus a recent price near HK$27. A margin-of-safety estimate, not a price target. Analysis, not advice.

Communication Services · Electronic Gaming & Multimedia · 3888.HK

What Kingsoft Does & How It Makes Money (3888.HK)

Updated October 2026 · reflects Kingsoft's latest reported financials

Chinese developer of WPS Office software and online video games. Kingsoft earns money by selling and distributing WPS office software products and services, and by running and distributing PC and mobile games.

Kingsoft's story, moat and numbers — in a 3-minute visual book.

Explore Kingsoft on TacticScale →

How Kingsoft makes money

Kingsoft earns money by selling and distributing WPS office software products and services, and by running and distributing PC and mobile games. It reports these as two segments: Office Software and Services, and Entertainment Software and Others.

What Kingsoft does

Kingsoft Corporation Limited is a Hong Kong-headquartered software company founded in 1988. Most of its business is in mainland China, with some operations in Hong Kong and other markets. It has two reporting segments: Office Software and Services, and Entertainment Software and Others. The office side covers the design, development, sale and marketing of WPS Office, WPS 365 and WPS AI. The entertainment side covers the development, operation and distribution of online PC and mobile games. The company also has a history in consumer application software and wireless value-added services. Having both office software and games means its revenue comes from two different kinds of customers.

Products & services

WPS Office
WPS 365
WPS AI
PC games
Mobile games

What is Kingsoft worth?

On an owner-earnings DCF, Kingsoft's most-likely value is about HK$34 versus a recent price near HK$27 (22% below fair value). But TacticScale only calls a stock undervalued when the price sits below its conservative no-growth floor (~HK$15) with a margin of safety — so the honest verdict here is “Fairly priced — no edge.” Fair value earns its keep only at the extremes, not in the wide middle.

Verdict: Fairly priced — no edge

Owner-earnings fair value · recent price ≈ HK$27

Fair value (most likely)

HK$34

Range

HK$22–HK$50

No-growth floor

HK$15

Price

~HK$27

Price sits in the normal range — fair value isn't actionable here; it earns its keep only when price drops below the no-growth floor, or runs to roughly double the optimistic case.

Analysis, not advice. Fair value is a margin-of-safety estimate from a deterministic owner-earnings DCF, not a price target or recommendation. See the full breakdown →

Sector Communication Services Industry Electronic Gaming & Multimedia HQ Hong Kong Ticker 3888.HK Official site

Related companies

Beijing Kingsoft Office Software (688111.SS) · Kingnet Network (002517.SZ) · Wondershare Technology (300624.SZ)

Understand Kingsoft in 3 minutes →