TacticScaleWhat Everpure Does & How It Makes Money (P)
Updated October 2026 · reflects Everpure's latest reported financials
Enterprise all-flash data storage hardware, software, and subscription company. It earns money by selling storage hardware systems and by charging recurring fees for storage-as-a-service subscriptions, software, and support.
How Everpure makes money
It earns money by selling storage hardware systems and by charging recurring fees for storage-as-a-service subscriptions, software, and support. It sells through its own sales team and through channel partners.
What Everpure does
Everpure, Inc. (formerly Pure Storage, renamed in February 2026) is a Santa Clara-based enterprise data storage company founded in 2009. All of its products run on its Purity software, which provides data reduction, protection, encryption, and block, file, and object storage. The FlashArray family handles traditional workloads such as databases, applications, and virtual machines. FlashBlade (//S, //E, //EXA) is built for unstructured data, from real-time log analytics and high-performance computing to backup and recovery. Beyond hardware, the company offers cloud and subscription products. These include Portworx for Kubernetes data management, Everpure Cloud for hybrid-cloud block storage, and the Evergreen//One and Evergreen//Flex storage-as-a-service models. Customers manage their storage through the AI-driven Pure1 platform and the Everpure Fusion SaaS control plane. It sells in the US and internationally through a direct sales force and channel partners.
Products & services
- Purity software
- FlashArray
- FlashBlade
- Portworx by Everpure
- Evergreen//One and Evergreen//Flex
- Pure1 and Everpure Fusion
What is Everpure worth?
On an owner-earnings DCF, Everpure's most-likely value is about $76 versus a recent price near $154 (51% above fair value). But TacticScale only calls a stock undervalued when the price sits below its conservative no-growth floor (~$19) with a margin of safety — so the honest verdict here is “Fairly priced — no edge.” Fair value earns its keep only at the extremes, not in the wide middle.
Price sits in the normal range — fair value isn't actionable here; it earns its keep only when price drops below the no-growth floor, or runs to roughly double the optimistic case.
Analysis, not advice. Fair value is a margin-of-safety estimate from a deterministic owner-earnings DCF, not a price target or recommendation. See the full breakdown →
Related companies
NetApp (NTAP) · Hewlett Packard Enterprise (HPE) · Inspur Electronic Information Industry (000977.SZ) · EverProX Technologies (300548.SZ) · Everforth (EFOR)